AMD / INTRODUCING THE RADEON R9 FURY X

A complex product. A clear story.

Behind the technology are people with an idea worth explaining.

Live-action product launch film

The story

Complex technology still has a human story. This launch film introduces AMD’s Radeon R9 Fury X and Fiji architecture through the engineers and product leaders behind it. Their voices, alongside detailed product imagery, make High Bandwidth Memory and a new graphics architecture easier to understand without losing the technical substance.

PRODUCTION & CREDITS

Direction, cinematography, and editing by Jay Klein. Produced by Jay Klein Creative.

JAY KLEIN / VIDEO, MOTION, FILM & AI

© 2026 Jay Klein